The Blog
Web development, SEO, digital marketing, and the business of running technology companies. No fluff.
As SEO and digital marketing specialists, we’ve all spent years optimising for Google. We are familiar with robots.txt, sitemaps, and the ongoing algorithm updates.
The landscape of digital search is undergoing a seismic shift, with artificial intelligence (AI) at the helm of this transformation. Traditional search engines, which have long relied on keyword matching algorithms, are being challenged by AI's ability to understand and interpret the context of user queries.
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